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Difference between Corporate Identity & Branding

To differentiate corporate identity and branding, which are used in marketing, to make the difference between these both is a difficult one as it correlates to each other; I hope you agree.

A corporate identity is a look or visual representation of a business. A corporate identity can be a logo, motto, images. Branding is how a customer’s view of the company after their experience with the respected company. We can…

Video plays an important role in driving traffic and potential customers towards your business. Statistics say that a video performs 50% higher than well-written content. So, every small scale and medium scale businesses focus more on creating and promoting their brand videos on Youtube, their official website, and other possible social media channels. Nouvelle Innovator, a video promotion Coimbatore based…